The Bottom Line
Even if your blog has little traffic, you still have a lot of influence. Bloggers are the celebrities of today and tomorrow, and brands are willing to pay you for your influence. And now, there’s an easy way to have them find you.
Blog Monetization In 2014
This week we are joined by Dino Dogan, CEO of Triberr. On Dino’s previous appearance on the show, he managed to mention Hitler and Steve Jobs in the same sentence and sparked a lot of attention. That was episode 11: How To Get More Attention To Your Blog And Make Your Fans Insanely Loyal
Now, Dino is back to share a lot of very interesting bits that will be a part of his session for the upcoming NMX 2014 in Las Vegas this January, and I wanted you to be the first to know.
What’s Today’s Session All About?
For more than two years, Dino and his team at Triberr have gone through lengths in discovering and sharing new ways and strategies to help bloggers create powerful content distribution by closely collaborating with other bloggers, sharing each others content, and building tribes that scale quickly and massively.
For example: I’m a member of a tribe that has 12 members, but the compound audience reach is over 362,000 people. This has been an incredibly powerful tool for many bloggers, and now Triberr have taken it to the next step.
From the big brands’ point of view, a single blogger with a moderate-to-low audience doesn’t make much of a difference. His reach is not big enough. But what happened when you put 10, 20, 50 or a 100 in one tribe, with specific goals and milestones to achieve? Suddenly these bloggers — together — can move the needle even for Nike!
And that’s the future that just went live on Triberr: Brand campaigns. It’s kind of like Kickstarter in reverse; instead of raising money, brands are raising awareness by building a campaign tribe of bloggers, podcasts, YouTubers, etc. that will be their brand ambassadors and create word of mouth for them.
While a single blogger previously had no chance of getting paid by brands like Godiva’s, Cottonelle, TOMS Shoes or Almay — when he creates his bargaining power by collaborating with other bloggers — he gets attention, AND money. This is not wishful thinking; this is what has been happening on Triberr over the last few months, according to Dogan.
The Best Part (A.K.A. Episode Highlights)
- You can start getting paid for your blog even if you don’t have massive traffic numbers
- It doesn’t cost you a penny.
- Not only do you get paid, but you also get tons of shares and social media boost from all your other tribe-mates.
- You get the social proof of being a paid brand ambassador. That’s great both for shushing your family, but also for how your blog is perceived by other bloggers, your readership, and future sponsors.
- It’s FREE!! Have I mentioned that? 🙂
How Can You Start?
To know more, tune in to this week’s exciting episode (the play button is at the top). After you learn all the details, join the Inspiring Innovation Tribe and introduce yourself. Dino & I are looking forward to see you there. 🙂
Yours,
Meron
Items Mentioned:
- Inspiring Innovation Tribe
- Dino Dogan Twitter: @dinodogan
- NMX 2014
- Triberr
- Tribber Twitter: @Triberr
- Gary Vaynerchuk
- Jab, Jab, Jab, Right Hook by Gary Vaynerchuk
Disclosure: Please note that some of the links above are affiliate links. There is no additional cost to you, and I will earn a commission if you decide to make a purchase.
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Transcript
Continue reading IIP037: How To Make Money From Your Blog, Even If You Don’t Have A Lot Of Traffic